Photography fusion

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Photography fusion

Written by the Experts at RocketBlocks
Published: 02-04-2025

Overview

Your client, Getty Images, a leader in premium stock photography, is considering a merger with Shutterstock to combat the rising threat of AI-generated imagery. Your firm has been brought in to evaluate whether this deal would enhance long-term competitiveness or if alternative strategies would better safeguard Getty’s future.

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Case info

Difficulty

Intermediate

Industry

Entertainment and media

Case type

Mergers and acquisitions

Geography

Global

Additional info

Includes charts and/or data analysis


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